The National Association of Music Merchants (NAMM) have announced the
final registration and exhibitor numbers for the 2010 NAMM Show, the
longest-running trade show in the United States. At show close, NAMM
reported 87,569 registrants, a 2 percent increase from last year.
International registration experienced a 2 percent decrease from last
Even in economically challenging times, the association reported 1,373
exhibitors at this year’s show, including nearly 250 new exhibitors—a
new record number in the event’s 108-year history, showing a surge in
The annual trade show is the place where music products retailers meet
face-to-face with manufacturers to make their biggest purchases or
gain product knowledge for their stores in the year ahead.
“This year’s NAMM Show marks a critical turning point for the
international music products industry,” said NAMM President and CEO
Joe Lamond. “A strong NAMM Show signals the beginning of a comeback
with buyers returning to their hometowns with renewed energy, passion
and hope for a strong 2010, and exhibitors enjoying strong floor
traffic and sales as they introduced hundreds of new and innovative
products to the market.”
The event featured Quincy Jones and Yoko Ono, who spoke on behalf of
the importance of music education for children. Ono also celebrated
the 70th anniversary of John Lennon’s birth at a press conference held
on the Thursday.
Other events included highly attended mentoring sessions for music
products retailers; performances by Jason Mraz,Ted Nugent and
Nightranger; and celebrity appearances by Julianne Hough of Dancing
with the Stars, Slash of Guns and Roses and Velvet Revolver, Eddie Van
Halen, Chad Smith of the Red Hot Chili Peppers, Stevie Wonder,
Orianthi , Stevie Wonder, Rudy Sarzo, George Benson, Peter Tork and
Gene Simmons of KISS and hundreds of touring artists and band members.
Yamaha Corporation of America celebrated its 50th anniversary in the
United States with a star-filled dealer concert featuring Vince Gill,
Michael McDonald, Natalie Cole, John Ondrasik, Jon McLaughlin and
Themed “Get Ready,” the trade show offered attendees the opportunity
to reunite with industry peers, learn the latest business and
marketing tactics and trends at daily NAMM University sessions, and
ultimately make their biggest business deals for the year ahead.
The next NAMM trade is Summer NAMM, which will be held June 18-20,
2010 in Nashville, TN. for more information, visit namm.org.
aerochug.com’s LA Music Examiner was at the convention so check back
for more stories from the convention.